Showing posts with label juggling two jobs of novelwriting and book promotion. Show all posts
Showing posts with label juggling two jobs of novelwriting and book promotion. Show all posts

Tuesday, May 21, 2013

The Importance of Saying No



I have always had a hard time saying “no.” I like people, and I always want to help good causes. This has led to years of low pay in the nonprofit sector, tons of overwork, lots of volunteer hours, and on the good side, an awful lot of great friends. It also leads periodically to a terrible feeling of overload, that point I get to when I have so many urgent or overdue or essential tasks to do that I’m paralyzed. How do you prioritize when everything needs to be done RIGHT NOW?


When I get to that point, I have to move into To-Do Triage. I list everything that’s demanding my attention (and get the most depressing multi-page list). Then I move down the list, asking myself, “What will happen if I don’t do this today?” If it isn’t job loss, client loss, contract violation, child endangerment, arrest, etc., it doesn’t go on the much tinier list to be dealt with right now.


The trouble is that you can’t live your life in To-Do Triage. At least, I can’t. Not as a permanent lifestyle. Sooner or later, you have to learn to say “no.” Even when it’s difficult. Even when it’s going to hurt someone’s feelings (whether it should or not). Even when it’s something you’d like to do. At least, if you want to write, you will. Sooner or later, you have to learn to guard your time like a mother eagle with her nestlings. And sooner or later, you’ll find yourself having to relearn it all over again. At least, I do. (Maybe I’m just a slow learner, and all the rest of you can learn this lesson once and for all, but it keeps coming up in new guises in my life.)

I remember the first time I learned the lesson of no. I was a young, broke mother of two (still in diapers) who wanted to write. The advice manuals I read were aimed at men with wives and secretaries or women with no children or enough money to hire help with the house and the kids. Since there was three times as much month as there was money, hiring anyone or anything was out of the question—I was washing cloth diapers in the bathtub by hand and hanging on a clothesline to dry because we hadn’t enough disposable income for the laundromat.  Yet still I wound up the one in the neighborhood who canvassed with kids in stroller and arms for the March of Dimes and the American Cancer Society.

One day someone who knew how much I wanted to write gave me a little book called Wake Up and Live by Dorothea Brande, who also wrote the wonderful On Becoming A Writer. As I read it, one sentence leaped out at me: “As long as you cannot bear the notion that there is a creature under heaven who can regard you with an indifferent, an amused or hostile eye, you will probably see to it that you continue to fail with the utmost charm.”

I began carving out time and space for my writing, and to do it without shortchanging my babies, I cut out television and most of my community involvement. This lesson had to be relearned when those babies were high schoolers, my new youngest was a toddler, and I became a full-time student and a single working mother at the same time unexpectedly. It returned to be learned again when my oldest two were grown, my youngest in grade school, and I took on running a university women’s center that also served the community. Every time it had to be learned in a different way with different adjustments. Once I’d given up television, that option was no longer open to me. At one point, I switched my writing to poetry because what time I could create or steal was in such small fragments that it made novels impossible to write.

Now that I’m writing novels again and publishing them (as well as poetry and freelance work still), one of the time-eaters is the promotion work we authors must all do to win the readers we believe our books deserve. It’s not something that can be skimped on, and yet the creative work of designing and writing new novels must go forward, as well. For a while now, each request for my volunteer time and work has had to be carefully weighed, and most reluctantly rejected. At this time, my major volunteer commitment is our local chapter of Sisters in Crime, Border Crimes, of which I’m president this year. Everything else must sadly fall by the wayside—and some people are quite unhappy about that, as if they had the right to my time and skills because I’ve given them in the past. I’ve had to learn to deal with that.


What about the time book promotion takes, however? With my first novel (this was never a real issue with my poetry books and cookbook), I said “yes” to every opportunity, every event, every guest blog, every interview, every podcast, everything. And I managed to write books during that time, as well—and had the worst winter, healthwise, in many years, having worn my body down. This year I’m trying to be more strategic about the promotion opportunities I accept. I’m still saying “yes” to most of them—it’s part of my job, and I know that—but I’m examining them more closely and deciding against some that I don’t feel will be as useful for me. It’s hard, but once again I’m learning that lesson, which is apparently one of my life-lessons—“no” can be the friend of my writing and is necessary at times.
 
Charles Dickens, who was one of the earliest and most successful self-promoting writers, put it best for writers in any age when he said:

“‘It is only half an hour’ — ‘It is only an afternoon’ — ‘It is only an evening,’ people say to me over and over again; but they don’t know that it is impossible to command one’s self sometimes to any stipulated and set disposal of five minutes — or that the mere consciousness of an engagement will sometime worry a whole day … Whoever is devoted to an art must be content to deliver himself wholly up to it, and to find his recompense in it. I am grieved if you suspect me of not wanting to see you, but I can’t help it; I must go in my way whether or no.”

Do you find it difficult to tell others “no” when they want your time? If you’re a writer, how do you create ways to balance the promotion and the writing?
 

Wednesday, February 22, 2012

Juggling Novel-Writing and Book Promotion—Part 2 Next Steps


In my last post on this topic, http://lindarodriguezwrites.blogspot.com/2012/02/juggling-novel-writing-and-book.html, I gave you some awesome resources I’ve run across in my own search to learn how to handle this new dual job of writing books and promoting them at the same time. Most of those were resources for the social media/promotion half of the equation. I suggested you look at Twitter, Facebook, and the world of free blogs and add one only to whatever you already have. The other piece of that half of the equation is to build up your presence on whatever social media you are already using.

If you’re already connecting with friends, family, and old school chums on Facebook, you know the basics there, so make a little plan of what you could do on Facebook to build your professional presence there. I know there are people who say we should all get Author Pages on Facebook, but I’ve chosen not to go that way. As writers, a lot of our promotion, of necessity, is just giving our readers and potential readers the opportunity to get to know us and the tone of our voices. An Author Page is more formal and doesn’t allow our regular posts to show up in others’ timelines. So they have to seek us out always. A regular Friend Page lets our posts show in our friends’ and readers’ timelines. NOTE: This does not mean posting five status updates in one morning that all say, “Buy my book!”

Twitter is a very different kind of interface. Tweets are so short and so quickly replaced by others’ tweets that you can tweet several widely-spaced times in a day with a link to a blog or review or announcement that your book is out, is free, won an award, whatever. Again, however, if you send dozens of “Buy my book!” tweets, people will either block you, unfollow you, or place you on a list they don’t have to be bothered with (essentially making you invisible to them).

The key word in social media is social. It’s not cold-calling in sales. You wouldn’t go up to everyone at a party, saying “Buy my book!” Neither should you online. It’s called courtesy and basic etiquette.

If your choice from the last post was to begin a blog, I suggest you sit down and spend half an hour brainstorming topics for your blog, making a long list. You’ll be glad of this when your brain goes blank as you open the New Post window, and it will come in very handy later when we move into writing multiple posts ahead of time and scheduling them to publish at later dates.

I know. I know. I haven’t touched yet on GoodReads or LibraryThing. Haven’t even looked toward Google+ or LinkedIn or any of the other social networks out there. But we’re starting with basics here. We’ll look at those later as we start branching out.
 
The other half of the writing/promoting equation for next steps is answering the question, How do I find time to do all of this and write my books, as well? And the beginning to the answer to that is to restrict promotion to one or a very few types of social media at first, and only as we learn how to use them and combine them to make them more efficient and effective expand. If you throw yourself into every kind of social media at once, you will burn out without ever learning enough about any of them to make your efforts bear any real fruit.

As part of that beginning of balance, we need to keep reminding ourselves that promotion activities may be important, but they’re not vital, not the way writing the next book is vital. Writing has to come first in our lives if we’re writers.

One of the major problems I’ve encountered, as have many other writers I know, is how to keep the promotion/social media stuff from overflowing into writing time. This is something it will do easily. So next week, we’ll look at ways to be actively involved with promotional and social media activities without sacrificing writing time.

Friday, I’ll have a special Writers of Color post on here about the writers of the books banned in Tucson, including my most-published poem, “Spell for Banning a Book,” and Saturday, I’ll be talking on the Writers Who Kill blog about the necessity to a writer of an efficient postal service and what’s going on with our once-envied U.S. postal system.